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Now showing items 41-60 of 518
Proactive environmental risk communication : multiple publics' evaluation of for-profit corporations' sustainability communication
(University of Missouri--Columbia, 2010)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This research expands understanding of corporate environmental communication beyond green advertising and environment responsibility reports of CSR ...
Bridging the electronic gap : use of the internet by community newspapers
(University of Missouri--Columbia, 2011)
As increasing technology adds new avenues to the field of journalism, it is important to consider the ways journalism can be enhanced by adopting such technologies. Journalism is a field where the adoption of new technologies ...
Journalists and PTSD : below the fold
(University of Missouri--Columbia, 2011)
The study combines the normative theory of the media using both a social responsibility model and professional model through which to examine news organizations role in exposing employees to vicarious or secondary trauma ...
Participatory effects of political satire revisited in the age of digital media : the role of hard news, political expression and social media
(University of Missouri--Columbia, 2019)
This study examines the participatory effects of political satire, specifically late-night talk shows, in the age of digital media. Based on the O-S-R-O-R (background Orientation-Stimulus-Reasoning-outcome Orientation-Response) ...
Accessibility and social responsibility : exploring barriers to access on news websites for people who are d/Deaf or hard of hearing
(University of Missouri--Columbia, 2017)
The purpose of this research is to identify barriers to accessing online news for people who are d/Deaf or hard of hearing. Drawing from social responsibility theory, this research also seeks to understand the idea that ...
Resources for tackling post-traumatic stress disorder in local newsrooms
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] PTSD in journalism is a fairly new phenomenon. There is substantive research into how it affects individuals, however little research has been done ...
A world in flux : journalistic change in science journalism
(University of Missouri--Columbia, 2018)
As modernity undergoes radical changes, a narrative of journalistic change has emerged in journalism research. One way that journalistic change has been conceptualized is in terms of a shift from a high modern to a liquid ...
Mobile banking : what drives consumer adoption
(University of Missouri--Columbia, 2017)
There's an app for that! Thanks to smartphone penetration, one technological revolution has spawned the creation of countless mobile innovations, including mobile banking which allows users to manage their finances from ...
Influencing electronic word-of-mouth communication : getting beyond the skepticism of social media
(University of Missouri--Columbia, 2017)
This study addresses the uneasiness that public relations (PR) professionals are experiencing regarding word-of-month (WOM) communication and the growing phenomenon of electronic WOM. That uneasiness is based on the notion ...
A nation-branding perspective on Euro-Atlantic integration and online representation of a nation - the case of the country of Georgia
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] Using a theoretical framework integrating the theory of Competitive Identity (Anholt 2007), Conceptual Framework of the Formation of a Nation's Image ...
Putting theory to practice : a quasi-experimental test of a new model for experiential teaching and a case study in broadcast journalism education
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] How journalism is taught matters to society, as the work journalists produce can shape publics' understanding of information. A debate between academics ...
Journalism's next generation : socialization of high school journalists
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] Like their professional counterparts, high school journalists are confronting the societal and technological forces that are reshaping journalism. As ...
The Panama Papers : collaboration and the data/story searching mechanisms in the international investigative journalism project
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] The Panama Papers was a global project that united approximately 400 journalists worldwide. Their investigations are based on 11.5 million leaked ...
Reporting on the court of public opinion : how BuzzFeed and The New York Times covered the Brock Turner case
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] In January 2015, a 19-year-old named Brock Turner sexually assaulted an unconscious and intoxicated young woman behind a dumpster near Stanford ...
Stripped down and flawed : demystifying journalism heroes and villains on film in the 1970s and 2010s
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Since the early days of film, the journalist has been a stalwart character, embodying either role of the hero or villain amid other archetypes like ...
Nonprofit communication in the social media age : a study of communication and activism on Twitter
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This study uses a summative textual analysis to examine nonprofit communications on Twitter, in an attempt to discover what kind of strategic communication ...
The effects of modality, English language proficiency, and length of stay on immigrants' learning from American news about politics
(University of Missouri--Columbia, 2017)
This dissertation explored how well immigrants in the United States learn from American political news. Predictions in this online experiment were based on a 1990 survey in which Korean Americans with lower language ...
Gender dynamics in the advertising industry : the interplay of workplace culture and career advancement
(University of Missouri--Columbia, 2017)
This thesis addresses a central research problem related to gender in the advertising industry. It outlines existing literature from various scholarly traditions, including gender studies, consumer behavior, evolutionary ...
If you are feeling confident enough, do not hesitate to reveal who you really are : extension of Baker, Honea, and Russell (2004)
(University of Missouri--Columbia, 2017)
Due to the competitive advertising environment, marketers have been employing different executional factors including humor and narrative feature within the advertising. Based on the Network of Model of Memory, Baker, ...
Shaping the conversation of women's health and reproductive rights : a textual analysis of Planned Parenthood's external communications and news coverage of women's health during the 2016 presidential election
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Planned Parenthood provides more than 2.5 million men and women every year with access to affordable health care. However, Planned Parenthood has ...