Browsing School of Journalism (MU) by Thesis Advisor "Gross, Milton E. (Milton Eugene), 1916-1989"
Now showing items 1-1 of 1
-
The emerging Negro in advertising
(University of Missouri--Columbia, 1966)This thesis studies the existence and use of African Americans in advertisements in the United States by examining the origin, growth, purpose, problems, and future of racial integration in advertising.