Browsing Graduate School - MU Theses and Dissertations (MU) by Thesis Advisor "Johnson, Brett G."
Now showing items 1-6 of 6
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Ethical dilemmas on social networking sites : focus group discussions with journalists and news consumers
(University of Missouri--Columbia, 2019)No longer are journalists the exclusive gatekeepers of information, nor are they the sole agenda setters in the public sphere. Social networking sites (SNSs), like Twitter and Facebook, have brought professional journalists ... -
Exploring behavior on Facebook during the 2016 presidential election
(University of Missouri--Columbia, 2018)This research explores behaviors on Facebook during the 2016 presidential election. Rooted in selective exposure theory, the study builds on established quantitative research. Prior research has shown social media users ... -
Exporting Hollywood excellence : public relations excellence theory and the MPPDA's European public affairs program of the 1920s
(University of Missouri--Columbia, 2020)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] To test the theory that the period between the mid-1920s and the 1950s was marked by the "two-way asymmetrical model" of public relations, this thesis ... -
Indicators of journalistic role performance on Last Week Tonight
(University of Missouri--Columbia, 2019)The purpose of this study was to analyze how John Oliver, the television host of HBO's Last Week Tonight, adopts journalistic role performance throughout the long-form segments of his program. Last Week Tonight, a satirical ... -
Reporting on the court of public opinion : how BuzzFeed and The New York Times covered the Brock Turner case
(University of Missouri--Columbia, 2017)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] In January 2015, a 19-year-old named Brock Turner sexually assaulted an unconscious and intoxicated young woman behind a dumpster near Stanford ... -
A study of non-profit social media engagement
(University of Missouri--Columbia, 2018)As more nonprofit organizations increase their usage of social media to reach new audiences, audience research is needed to help practitioners formulate strategic communications plans that reach the goals of the organization. ...