Browsing 2015 MU theses - Freely available online by Title "What's new? : a different way to describe innovators"
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What's new? : a different way to describe innovators
(University of Missouri--Columbia, 2015)Innovators enjoy seeking out new experiences and new products to try next. They enable the process of the diffusion of information, by launching new ideas into a social system (Rogers, 2003, p. 283). This research tested ...