Browsing Journalism electronic theses and dissertations (MU) by Thesis Semester "2019 Spring"
Now showing items 1-20 of 25
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African American female aspiring journalists and the lack of African African American female television news directors and producers
(University of Missouri--Columbia, 2019)African-American women have unique experiences in the workforce due to the intersectionality of their gender and race. Being a double minority has created challenges for them in various career paths, including U.S. television ... -
Angling the truth : how sponsored content and media framing impact the charter school movement
(University of Missouri--Columbia, 2019)This research explores the influence of information and understanding by parents of school-aged children as it relates to the charter school movement in the St. Louis area. By examining this topic using the framing theory, ... -
Bursting your (filter) bubble how personalization is changing the way you perceive reality from the information you consume on social media
(University of Missouri--Columbia, 2019)Personalization filters work behind-the-scenes to curate the information users encounter online. This has influenced users' online information diets by uprooting traditional gatekeeping practices and socialization processes. ... -
Comeback coverage : thematic content in the news media's reporting on Donald Trump's attacks
(University of Missouri--Columbia, 2019)This thesis is informed by gatekeeping and frame-building theories. It uses straightforward textual analysis to determine what forms of thematic content are repeated in coverage from The New York Times, The Washington Post, ... -
Concentration and consolidation : how chain ownership affects newspaper front-page content
(University of Missouri--Columbia, 2019)Ownership by newspaper chains in the United States has become the norm, rather than the outlier, in the past half-century. While proponents of this model of ownership claim that chain newspapers are no different from ... -
Conversations on suicide : 13 Reasons Why
(University of Missouri--Columbia, 2019)The television series 13 Reasons Why, released in March 2017, was followed by a wave of controversy over how it portrayed the suicide of its protagonist. Some critics thought that the show handled the suicide exceptionally ... -
Does being real pay off? : examining the impact of perceived authenticity in crisis communication
(University of Missouri--Columbia, 2019)This study examines whether communicating with authenticity in a crisis situation can help produce more successful post-crisis results and if the type of crisis apology impacts the relationship between authenticity and ... -
Effect of localized national news on audience value perception
(University of Missouri--Columbia, 2019)The widespread usage of the internet and online media has changed the relationship between reader and online news publication. Previous studies have found that the greater public is unwilling to pay for online media, ... -
Evolution of environmental news and the 'coconut wireless' : a study of the communication methods and strategies of environmental nonprofits on Kau'i
(University of Missouri--Columbia, 2019)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI--COLUMBIA AT REQUEST OF AUTHOR.] Catastrophic environmental news bombards us on a regular basis, yet, issues from human impact persist. Despite the number of environmental ... -
An examination of personalization in digital advertising
(University of Missouri--Columbia, 2019)Paid advertisements on social media have become a powerful way for marketers to reach their target audiences. This study addresses how millennials experience, interact with, and react to personalized advertisements on ... -
God's words in the language of men : the professionalization of the Southern Baptist Press
(University of Missouri--Columbia, 2019)Although religion is and has been an integral aspect of society, its journalism has been overlooked. Media scholars have viewed the religious press as less worthy and less professional than its commercial counterparts, ... -
Indicators of journalistic role performance on Last Week Tonight
(University of Missouri--Columbia, 2019)The purpose of this study was to analyze how John Oliver, the television host of HBO's Last Week Tonight, adopts journalistic role performance throughout the long-form segments of his program. Last Week Tonight, a satirical ... -
Investigating the organizational decision making responsible for corporate social responsibility initiatives
(University of Missouri--Columbia, 2019)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI--COLUMBIA AT REQUEST OF AUTHOR.] Corporate social responsibility (CSR) is evolving into an essential component of brand strategy. The way consumers interact with brands is ... -
"Life is harder" : the perceived impact of a newspaper closure on community members
(University of Missouri--Columbia, 2019)This study presents findings from 18 in-depth interviews with residents of a recent news desert and offers a systematic qualitative investigation of the perceived impact of a newspaper's closure on community members' ... -
Lines in the sand : navigating native advertising through magazine professionals' policies
(University of Missouri--Columbia, 2019)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Informed by the persuasion knowledge model and advertising ethics theory, this research uses a representative case study to qualitatively analyze both ... -
The million dollar question : a quantitative analysis of audience uses and gratifications in digital magazines
(University of Missouri--Columbia, 2019)This study examines the audience engagement of millennial digital magazine readers through a perspective of uses and gratifications theory. A survey was distributed to 175 college students to discover why digital magazine ... -
Participatory effects of political satire revisited in the age of digital media : the role of hard news, political expression and social media
(University of Missouri--Columbia, 2019)This study examines the participatory effects of political satire, specifically late-night talk shows, in the age of digital media. Based on the O-S-R-O-R (background Orientation-Stimulus-Reasoning-outcome Orientation-Response) ... -
The perceived role of Twitter in young adults' political participation during the 2018 midterm elections
(University of Missouri--Columbia, 2019)This study explores the relationship between young adults' use of Twitter and their political participation during the 2018 midterm elections. While contributing to previous literature, this study aims to extend research ... -
Picturing race in local newspapers
(University of Missouri--Columbia, 2019)The American news media has been criticized for failing to accurately reflect the country's racial diversity. Previous research has found that large broadcast and print news outlets overrepresent the White population, while ... -
Pro-environmental behaviors, sustainable advertising, and persuasion theory : a qualitative study on brands as an gent of change
(University of Missouri--Columbia, 2019)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] The purpose of this study was to explore existing research on sustainable advertising and pro-environmental behaviors through a persuasion theory lens. ...