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dc.contributor.advisorThorson, Esthereng
dc.contributor.authorLittau, Jeremy, 1975-eng
dc.date.issued2009eng
dc.date.submitted2009 Summereng
dc.descriptionTitle from PDF of title page (University of Missouri--Columbia, viewed on Feb 26, 2010).eng
dc.descriptionThe entire thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file; a non-technical public abstract appears in the public.pdf file.eng
dc.descriptionDissertation advisor: Dr. Esther Thorson.eng
dc.descriptionVita.eng
dc.descriptionIncludes bibliographical references.eng
dc.descriptionPh.D. University of Missouri--Columbia 2009.eng
dc.descriptionDissertations, Academic -- University of Missouri--Columbia -- Journalism.eng
dc.description.abstractThis research introduces a new measure of social capital for users of online communities. Whereas "local community" forms of social capital consist of ties created in local community for the benefit of local community, and "Web-local" social capital is ties created online for the benefit of local community, "Web network" social capital measures the strength of ties created online for the benefit of engagement that is non-local, specifically activism and reciprocity over distance to groups and people whom the user has not met. A survey of randomly selected online community users (N = 582) found that local community and Web network forms of social capital work together to predict online forms of helping one another, while there was a complex set of relationships that predicted different types of engagement. Motivations for using the online community, consistent with the Media Choice Model, found that use for information and connectivity were key positive predictors of engagement online. Entertainment was a negative predictor. Print and opinionated news content alternated as predictors of types of engagement. Social media predicted distance forms of engagement, but not local forms.eng
dc.format.extentxi, 196 pageseng
dc.identifier.oclc607531832eng
dc.identifier.otherLittauJ-072109-D94eng
dc.identifier.urihttp://hdl.handle.net/10355/7026eng
dc.publisherUniversity of Missouri--Columbiaeng
dc.relation.ispartof2009 Freely available dissertations (MU)eng
dc.relation.ispartofcommunityUniversity of Missouri-Columbia. Graduate School. Theses and Dissertations. Dissertations. 2009 Dissertationseng
dc.subject.lcshSocial capital (Sociology)eng
dc.subject.lcshSocial mediaeng
dc.subject.lcshJournalism -- Citizen participationeng
dc.subject.lcshCommunication -- Social aspectseng
dc.subject.lcshJournalism -- Objectivityeng
dc.titleThe virtual social capital of online communities: media use and motivations as predictors of online and offline engagement via six measures of community strengtheng
dc.typeThesiseng
thesis.degree.disciplineJournalism (MU)eng
thesis.degree.grantorUniversity of Missouri--Columbiaeng
thesis.degree.levelDoctoraleng
thesis.degree.namePh. D.eng


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